The Narrative Edge: Short & Sharp Storytelling for the Digital Age

I know how frustrating it can be to feel invisible online—to put in effort and get nothing back. I also know what happens when you finally nail your storytelling. (Hint: it changes everything.)

As a former journalist turned brand strategist, I've spent the past 20 years helping businesses tell their stories. But when it came to telling my own, I struggled.

Since leaning into personal storytelling , I’ve grown an engaged audience and built a business entirely through inbound opportunities—no cold outreach. Now, I want to help you do the same.

What's included?

Live Weekly Classes – Interactive sessions where we break down storytelling techniques and frameworks so you can apply them immediately.

Group Workshops & Hot Seats – A space to refine your stories, get feedback, and understand exactly what makes content resonate.

Real-Time Feedback & Async Support – Never wonder, Is this working? You’ll get expert guidance and peer support every step of the way.

A Proven Process for Sustainable Storytelling – Walk away with a storytelling system you can use long after the cohort ends.

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This is for you if...

1. You know storytelling is powerful but struggle to apply it to short-form content like LinkedIn, newsletters, and website copy.

2. You want to sound like yourself online while also being strategic about attracting the right audience.

3. You’re tired of generic content advice and want a hands-on, feedback-driven approach.

The deets:

📅 When: April 1st - May 9th

Mondays & Thursdays at 9 AM - 10:30 PST
📍 Where: Live on Zoom with async support in a private group
💰 Pilot Price: $850
⏳ Limited Spots Available: Only 15 seats to ensure personal feedback

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Ready to confirm your spot? Click here to head to the payment link and we'll go from there.

Because you're already sitting on a goldmine of stories to attract the right audience, build trust, and drive sales. You just need the right frameworks to uncover them.

This cohort is designed to help you find, shape, and share your best stories in a way that feels natural and compelling so you can start seeing results immediately.

By the end of the 6 weeks, you’ll have a collection of stories and a system you can return to again and again, making storytelling an instinctive and sustainable part of your business.

And the schedule?

Week 1: The Stories We Tell

Your brand identity is shaped by the stories you share. We’ll explore the core narratives that define your brand, create space for belonging, and build connection with your target audience.

Week 2: Storytelling—Simplified

Not all stories need to be the hero’s journey. We’ll break down the foundational elements of compelling storytelling and show you how to shape stories for different platforms, making them engaging and memorable.

Week 3: StoryMining

Where do you find good, relevant stories? We’ll dive into how to mine your past experiences, as well as how to uncover powerful stories in the everyday to develop a storytelling practice that builds your brand.

Week 4: Your Youness

Finding your unique voice is key to standing out. We’ll explore how to refine your personality and writing style to shape stories that feel natural and authentic.

Week 5: Stories That Sell

The best sales come from stories, not pitches. Learn the specific storytelling techniques that drive action and conversion—without ever feeling like you’re selling.

Week 6: A System for Staying Consistent


How do you make storytelling an instinct rather than a struggle? We’ll build a sustainable, repeatable system that helps you stay visible, create with ease, and get past the doubts that hold most people back.

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